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It’s no secret that car shoppers are spending more of their car buying process online, but why has this become the norm? What specifically are car shoppers expecting during the digital car buying process? More importantly, how can your dealership use this knowledge to provide the best online..
Saying “time is money” is cliche at this point, but that doesn’t mean it’s not accurate. Time IS money, and improving your dealership’s efficiency is key to improving your bottom line. If you’re looking to improve your dealership’s spending by increasing its efficiency, there are many ways to..
It’s common knowledge that shoppers prefer quick and convenient buying experiences. No one wants to spend more time than absolutely necessary in a store, and they certainly don’t like being sold to. Buying a car is no exception. Appraisallane.com points out that there’s a direct, negative..
Vehicle Photography Solutions that Work for YOU (Not the Other Way Around) Earnhardt Auto Centers opened its first dealership in 1951 and has now expanded to 21 dealerships across 17 brands. Being a private automotive group, the need to keep overhead low is essential for driving profits. So how..
Growing Your Dealership’s Business Through Online Video Click to view LiveLot Infographic Growing your dealership’s business is challenging in today’s world and the way people shop for cars has changed drastically since the internet became a household and then a hand-held commodity. Auto..
Product Spotlight: LiveLot® LiveLot is a dealership video service designed to increase traffic, leads, and time spent on site. Unveiled April 20th, 2017, this responsive video marketing platform provides full-service video marketing strategies to automotive dealers. The service can be purchased..