How Car Buyers Research Cars Online

How Car Buyers Research Cars Online

It’s no secret that car shoppers are spending more of their car buying process online, but why has this become the norm? What specifically are car shoppers expecting during the digital car buying process? More importantly, how can your dealership use this knowledge to provide the best online..

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The Importance of Video Marketing for Dealers

The Importance of Video Marketing for Dealers

Dealership video marketing. It’s a key pillar of any successful dealership’s advertising strategy. As the car buying process increasingly moves online, utilizing video to move inventory has grown more important. A new survey shows the modern car buyer spends 61% of their total shopping time..

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How Inventory Management Software Makes It Easier to Run Your Dealership

How Inventory Management Software Makes It Easier to Run Your Dealership

Saying “time is money” is cliche at this point, but that doesn’t mean it’s not accurate.  Time IS money, and improving your dealership’s efficiency is key to improving your bottom line. If you’re looking to improve your dealership’s spending by increasing its efficiency, there are many ways to..

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